Four Legal Considerations before Partnering with an Influencer

Over 80% of brands use social media influencers to promote products. But leagues of those companies are unwittingly exposing themselves to the regulatory and contractual pitfalls of third-party marketing by not following the four foundational legal rules of working with influencers. Influencer Legal Consideration #1: Easy-Out Clause You did it! You found the perfect influencer […]

Can I Sue an Influencer for Underperforming?

You’re a brand that uses social media “influencers” to promote products. But what happens when one of them doesn’t deliver? Can you, the brand, sue influencers for neglecting obligations? As is the case with all things legal: It depends. Yes, with a rock-solid contract, you’ll likely be able to claw back compensation from under performing […]

Can I Pay Influencers to Post Negative Reviews?

Can you pay influencers to trash competitors? The short answer: No. The long answer: Case details matter. Let’s take a look at three scenarios. Online Review Legalities Scenario #1: Influencer Gets Money or Products To Trash A Competing Brand Word on the curb is that brands are shelling out upwards of $70,000 to high-end social […]

Advertising and Marketing Lawyer

Advertising and Marketing Law | Marketing Compliance Lawyer Avoid FTC Lawsuits and Other Legal Issues with the Help of an Advertising and Marketing Lawyer! Did you know that failing to comply with FTC law and other marketing regulations could cost you millions? The FTC is a ruthless opponent, but Gordon Law Group has over 10 […]

Esports Lawyer

Esports Lawyer | Attorney for Esports Players, Teams, Sponsors, and More Maximize esports profits, minimize taxes, and avoid legal pitfalls! When you hit your big break, make sure you maximize it with help from our experienced esports lawyers. We provide eagle-eyed contract review, legal, and tax advice to esports athletes, sponsors, investors, and teams. Contact […]

eCommerce Lawyer

eCommerce Lawyer | Experienced Attorney for Online Business We help ecommerce businesses maximize profits and avoid legal pitfalls! At Gordon Law Group, we understand the eCommerce landscape and its legal complexities. With over a decade of experience serving clients in this industry, we’ve established a track record for providing top-notch legal and tax support to […]

Affiliate Agreements

AFFILIATE AGREEMENTS | GORDON LAW GROUP Affiliate Agreements that Work for You – Boost Your Revenue and Achieve Success Looking to expand your business reach and drive sales? An affiliate agreement may be just what you need. Affiliate agreements can be a great way to increase your reach and brand exposure. Whether you’re a small […]

Affiliate Marketing Lawyer

Affiliate Marketing Lawyer for Advertisers, Affiliates, and Networks Lawyers with 10+ Years of Affiliate Experience Need an affiliate marketing lawyer to help with FTC compliance, affiliate agreements, business formation, taxes, and more? You came to the right place! Affiliate marketing can be immensely profitable, but it’s also rife with legal risk if you don’t have […]