Marketing and Advertising Law Archives | GORDON LAW GROUP

Marketing and Advertising Law

Federal authorities and state attorneys general are serious about marketing standards. Click here for a list of marketing DOs and DON’Ts. Below is a compilation of news and views regarding marketing and advertising law. For more promotional law material, please head to the FTC defense law section of our blog.

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The FTC let Zuck Off the Hook

After the 16-month investigation, the FTC and Facebook have reached a $5-billion-dollar deal. Interestingly, the FTC decided not to blame Zuckerberg.

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SEC is Scrutinizing Crypto MLM Companies

The SEC accused a crypto-backed, multi-level-marketing company of absconding with millions of dollars. Jump in to learn more about this case.

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Is it legal to Buy Fake "Likes"?

Is it illegal to buy fake likes? The answer now is "yes," and Facebook is suing a company for engaging in the practice. Click for "like" legalities.

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e-commerce law topic: fictitious pricing

Can You Be Sued For “Fictitious Pricing”

E-commerce Law Topic: Can you be sued for keeping an item on sale permanently. Believe it or not, you can! And it happens more than you think.

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Negative Option Scam Lawsuit

FTC Negative Option Lawsuits: Example Case

The FTC regularly files legal actions against companies that use negative option checkout procedures to enroll people in recurring billing unwittingly.

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E-commerce Law: Paid and Fake Reviews

The Legal Low Down on Paid Reviews

As e-commerce booms, the paid, fake review business is also booming. Jump in for a legal overview of online reviews. What is legal and what isn't?

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Social Media Law: Influencer Marketing Rules

TINA Files Influencer Complaints with FTC

Truth in Advertising is on the hunt for social media influencers who aren't following FTC regulations. Jump in to learn about the sting and rules.

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Unfair and Deceptive marketing case: Shire

FTC Law: Shift Away From Federal Hearings?

A recent Federal Trade Commission case involving past acts of alleged "unfair and deceptive marketing," may have a profound on similar cases moving forward.

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Kidfluencer legal issues

Kidfluencer Law: What You Need To Know

Kidfluencers are the new supermodels! Click through for an overview of legal considerations for kidfluencers and social media influencers.

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